Making sure that the pet product you’re selling is perceived as credible is very important. There are a wide variety of products that consumers now purchase. The list includes everything from dog vitamins, digestion aids, to pet fish oils.
With the APPA label, you’re showing that your company belongs to an international organization that overlooks the entire pet industry. You are also showing that you are following regulatory practices in the industry. This means that your product is more likely to be safe for pets compared to other products that are not part of the organization.