Mark H. Stenberg, CEO
Mark was the founder and CEO of Iceland Health, Inc. which was acquired in a 2006 merger with Nutrition 21, Inc. (NXXI), a Nasdaq-traded public company. Under Mark’s stewardship Iceland Health became the largest selling brand of omega-3 in the U.S. Mark is a founding member of Icelandirect and has served as CEO since 2009. Prior to coming to the supplement industry, Mark spent 20 years in the computer industry founding and subsequently selling seven computer-related enterprises. He has an MBA from University of Virginia and is active on the Government Affairs Committee of the Electronic Retailing Association.
Brandon was a co-founder of Brazilian Basics, a nutritional supplement marketer, before joining Icelandirect in 2009 as Senior VP of Sales. He has since been promoted to President, overseeing all of Icelandirect’s import and distribution operations including product development, assisting clients in sourcing, and developing strategic products within the health and wellness industry. Brandon’s prior experience includes sales management at The Career Center in New York. He has a B.A. from the University of Missouri.
Greg brings to Icelandirect a full complement of customer service support to ensure complete business satisfaction. Additionally, he comes with a strong customer service background in the healthcare industry and more recent experience in sales as an Account Executive with Koyo Cooling Systems, Inc. Greg holds a B.A. in Communication and an M.A. in Leadership Studies and Public Administration from Centenary College of New Jersey.
Andrea Patino, Logistics Manager
Andrea brings to Icelandirect wide experience centered in operations and logistics. As a result of her strong background in this particular field, Andrea successfully solves organizational and operational issues, builds strong customer confidence while producing results. Prior to joining Icelandirect, Andrea worked at ECHO Design Group and Atlantic Detroit Diesel Allison and has over ten years of experience in transportation, logistics and project management. She has a BA in Psychology and Spanish Literature from Rutgers University.
Sarah Tooma, Customer Service Manager
Sarah brings her passion for helping others to her position with Icelandirect. She focuses on proactively interacting with our customers to assure quality, clear communication, efficiency, and customer satisfaction. Sarah’s has extensive experience in customer service and sales, including in health-related companies. She studied Journalism and Political Science at Penn State University and has a certificate as a Certified Health Coach from the Institute for Integrative Nutrition.
Freddy Calis, Production
Freddy brings to Icelandirect a wide variety of skills in warehousing, production, and sourcing. With his experience in the nutraceutical industry, Freddy helps facilitate day-to-day operations to ensure the highest industry standards are met. Over the years, Freddy has developed fruitful relationships with many raw materials and component suppliers. At Icelandirect, he utilizes these relationships to help provide customers with the highest quality products at an affordable cost. Freddy previously worked at Archon Vitamin, a supplement manufacturing company, working his way up from warehouse staging to purchasing and then to working in all areas of the supply chain. Freddy Studied at Bergen County Tech in Hackensack, NJ.
Kale Evans, Print Production
Kale was the founder of KEX Consulting which specializes in Internet marketing, SEO, paid search, cost-per-action campaigns, web design, and ecommerce solutions. He was instrumental in the success of Brazilian Basics, Brazilian Acai and Boomer Berry DRTV campaigns. Kale has a B.S. in Marketing from University of Missouri-Columbia.